Press Release
Beaugeste Gallery is pleased to invite you to the opening of MARC RIBOUD’s HUNDRED FLOWERS – Saturday 13th of July from 3pm to 8pm. There will be 40 gelatin silver prints of the unpublished or seldom seen images of China in 1957, including some surprising discoveries.
The Hundred Flowers campaign was launched in February 1957 based on the famous expression of Chairman Mao: “The policy of letting a hundred flowers bloom and a hundred schools of thought contend is designed to promote the flourishing of the arts and the progress of science”. Marc Riboud happened to be the right man, at the right place, at the right time. The exhibition attempts to show through a selection of 40 prints, most of them seldom seen, unpublished and never exhibited before, among the tens of thousands of negatives of Marc shot during his 4-month stay in China, the amazing yet short-lived blooming of arts and folk culture during a window of relaxation. Those images of China of 1957 would become among the most significant artistic achievements of Marc Riboud and a valuable historical document of pre-Great Leap Forward, pre-Cultural Revolution China.